A personal brand, built like a business.
For founders who are great at what they do, and invisible online. Done with you, on Instagram and YouTube. A year of real work, not a 90-day miracle. The right clients finding you, inbound, instead of you chasing them.
- About one hour a month on camera
- Month to month, no quarter, no six-month minimum
- It still sounds like you: you stay the source, we build the rest
What we actually do. Shown, not pitched.
The whole system in one video: how we find what already works in your market, film it in about an hour a month, cut it, publish it and track what every video brings in. Watch it before you book a call.
Professional content is the floor. Revenue is the point. Arthur & Bryan went all-in on the full trajectory and grew from $12.5K to $80K a month in 7 months. From ~50 to ~320 members at $250/mo, almost all of it organic, mostly through YouTube and Instagram. That's what happens when a founder actually commits, it takes real investment and effort, and most people won't put it in. The ones who do, win.
A team that builds founder brands, from idea to revenue.
No briefs that go nowhere, no freelancer roulette. A real team that works as one, and results you can measure.
I look at your channel myself. Then I show you.
No automatic report. Tell me where your videos live and what you sell, pick a 30-minute slot, and I spend half an hour on your channel before we talk. In the call I share my screen and show you what I would change and why. Three a week, no strings.
Book your channel check →/a>The small job first, or the whole programme right away.
Channel optimisation
Your channel and your twenty best videos in order within five working days, Channel Plan included. Credited if you continue afterwards.
See and pay →The programme
Done with you: ideas, shoots, edits, publishing and tracking, every month. One hour a month on camera, cancel monthly.
How we work →Watch it, don't read about it.
Real content for real founders. The proof is the work, not a stats wall. Hover to preview, click to watch.
Founders and brands I build with.
Built for the founders I work with, not for my own follower count. Go check their profiles, and the client who went from $12.5K to $80K a month in seven months, almost all of it organic. That's the only proof that matters.
I'm Menno.
I didn't start as a strategist. I started behind the camera, editing and filming, learning what actually makes people watch. The real shift came when I realised my job isn't the camera, it's running the whole machine: the people, the process, the result. No shortcuts got me here, so I won't sell you one.
Today I run the team behind 25+ founder brands, based in the Netherlands, working worldwide. You won't get handed off to someone who doesn't care. I'm in it with you, start to finish. If that's the kind of person you want building your brand, let's talk.
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Common questions
What does it cost to outsource your personal branding?
How much of my time does it take as a founder?
What is the difference between done-with-you and done-for-you?
How fast will I see results?
Let's just talk.
No pitch, no script. Tell me what you're building and I'll tell you straight whether I can help.
Let's talk → WhatsApp me